Strategi Komunikasi Publik Pemulihan Ekonomi Nasional Pasca COVID-19 Melalui Mitra Strategis Komunikasi Publik

Abstract

Indonesia has been affected by the Covid-19 pandemic for almost 2 (two) years. The Covid-19 pandemic is beginning to be under control, the Government is managing to provide policies and priority programs to recovery the national economy. Information related to policies and priority programs for national economic recovery is certainly information that is needed by all levels of society. Because many people have been affected by the Covid-19 pandemic. In public communication, it certainly requires cross-sectoral collaboration, not only across central and regional governments, but also requires direct community involvement. The Ministry of Communication and Information Technology has strategic partners for public communications, which consist of 3 (three) groups, namely strategic partners for social communication, media, and across central and regional governments. This public communication strategic partner becomes a strategic channel in amplifying government priority policy and program information because this strategic partner has special communication approaches to the target community. Therefore, as an effort to build effective public communication in disseminating information on policies and priority programs for national economic recovery, collaboration with strategic public communication partners is needed.